Leveraging testing the real world to build better products
Some of these examples are great! As PMs sometimes we fear change for users might come too fast or startled them. Running a test like described, can prompt us to action vs. avoiding change on behalf of our users.
I have to say this is my favorite article to date. Primarily because it’s a tool that I often forget exists! Thank you for the reminder - I definitely learned something new as well.
Love your work and your dog :)
Hey Deborah! Thanks for these thought-provoking insights on fake door testing, we've decided to share 'em in our weekly newsletter.
BTW, love the real-life example, the doggie's so cute!